Freelance PPC Consultant Swindon
Stop talking to generic Swindon marketing agencies!
Hire a PPC expert.
If you’re a Swindon-based business owner, Marketing Director or Marketing Manager struggling with PPC internally, or dissatisfied with the results of an existing digital marketing agency, I’m not surprised.
These powerful advertising platforms have so many moving parts, intricacies and evolving features, it is almost impossible to stay on top of them all and compete effectively if it’s not your specialism.
To make sure you’re not missing the opportunities PPC presents, I provide a specialist ‘done for you’ PPC management service.
Based in the South West, I have over 15+ years experience working with Google Ads, Facebook Ads, LinkedIn and Microsoft Ads, and am ideally positioned to consult on your digital advertising strategy, help you allocate spend in the right places and stay ahead of the pack.
What I offer:
Customised PPC strategies tailored to your company goals, budget and ambitions.
In-depth keyword and behaviour research to target the most relevant audiences.
Highly emotive ad creative that speaks directly to target customers in the Swindon area, nationwide or globally.
Continuous optimisation to improve performance.
Detailed reporting, analysis and strategy development.
Why work with Harry?
1. You will work with me, a professional PPC expert, on a one-to-one basis. Your account will never be handed over to an inexperienced account executive. Ever.
2. I’m more cost effective than hiring an agency. With lower fixed costs, my management fees are much more competitive – and you get a more personal service too.
3. Better marketing insight. With over 15+ years experience in marketing strategy, I go beyond PPC itself to spot opportunities to grow your brand based on demand and market insight.
4. If your business is based in Swindon, Wiltshire or the surrounding area, I am right on your doorstep. We will have regular, in-person catch ups about your overall business growth and how your PPC marketing efforts can be optimised further.
My PPC management service includes:
Strategy, Channels & Funnels
Having created hundreds (maybe even thousands) of PPC campaigns for my clients over the years, I’ve developed a number of proven strategies and processes for delivering excellent results. I’ll assess the products and services you offer and recommend the right PPC channels and campaign funnels that I believe will generate best results.
Account Audit & Research
Where possible, I start with an extensive ad account audit which helps me identify areas for improvement and speed up the process to optimisation. I combine this with my keyword research and audience profiling process where I create pen portraits of target customers, helping to develop influential messaging for landing pages and ad copy where relevant.
After reviewing your objectives and your products or services, I will recommend the optimum combination of PPC channels and campaign types available. This involves determining how best to allocate your budget across Google, Facebook, Instagram, Microsoft, Tik Tok or LinkedIn for maximum ROI.
Ad Copy & Creative
I use my experience in copywriting and contacts in graphic design to create compelling text and display ads that target the right prospects, with the right message, at the right time. And should you need help with video production for video campaigns, I have a network of talented content creators I can call on to help tell your story in a visually impressive way.
Building Brand Awareness
I want your PPC campaigns to elevate your brand and business above your competition and become a key component of your marketing success. Instead of solely generating customers in the short term, I am committed to helping make your brand famous, increasing awareness in your niche wherever possible and building a loyal customer base that delivers significant life time value (LTV).
Testing & Optimization
I closely monitor PPC campaign performance and adjust accordingly over time for optimum performance. I’ve demonstrated time and again how continually testing ad creative, trialling different bidding strategies and leveraging machine learning can lead to incredible improvements in return on ad spend (ROAS) and that will leave your competitors wondering how to keep up.
Who is my service for?
My fully managed, done-for-you, PPC service is suitable for companies in Swindon or Wiltshire that are spending at least £5000 a month on PPC advertising.
There is no upper budget limit, and I have clients operating with budgets many times that.
I have a strong track record of delivering impressive results and am happy to provide reference companies for you speak to should you require it.